What Are Patient Demographics In Healthcare?

What Are Patient Demographics In Healthcare
Patient demographic data refers to all of the non-clinical data about a patient, including: name, date of birth, address, phone number, email address, sex, race, etc. Within your practice management system and EHR, patient demographic data is used to match patient records together, so that your system has one record for each patient.

And, when you send patient records to another practice or to the hospital, they use the same set of demographic data to find the patient in their EHR, so that they can maintain one record for each patient. Practice management and EHR systems often use sophisticated technology to compare data elements to determine if a patient matches a record in their system.

Patient Demographics and Their Importance Explained

Unfortunately, patient demographic data is often misspelled, numbers are transposed (reversed), and sometimes data just is not captured. For example, your systems have to look at two records, like the below and determine if there is a match or not. Would you match these records together?

What does demographics mean?

What Are Demographics? – Demographics are statistics that describe populations and their characteristics. Demographic analysis is the study of a population-based on factors such as age, race, and sex. Demographic data refers to socioeconomic information expressed statistically, including employment, education, income, marriage rates, birth and death rates, and more.

How is demographic data collected?

Demographic data – As examples of collections of population level demographic data, we will consider the national census and the General Practice-based Exeter database. Census data The most important source of demographic data at the population level for the UK is the ten-yearly census.

Description Within the United Kingdom, the national population is determined on the basis of the national census. Modern censuses have their origins in western Europe. There are still many countries where there have been no censuses or ones covering only urban populations, or only conducted after several decades.

Countries such as the Netherlands and Germany have population registers, where each person is required to register with the local authority when they move house and these countries have abandoned undertaking censuses. In Great Britain, a census has been carried out every ten years since 1801, except for 1941.

It attempts to count all people and households on one day. The census is overseen by the Office for National Statistics. Before 2001, to administer the census, areas were organised into Enumeration Districts (EDs) of approximately 200 households. In 2001, EDs were replaced by Output Areas, which use areas covered by postcodes as the building blocks.

Output areas have approximately 125 households on average, and a minimum of 40.2011 may be the last UK census, as one proposal is to launch a population register. Method of a census A census form is delivered to every household and residential establishment in the country. The forms are completed by members of the household, officially by the ‘head’ of the household, referring to the specified date of the census, and returned by post.

Participation is a statutory requirement, and enumerators follow up any households from which no form is returned.
In 2001 the data requested related to normal place of residence; in previous decades data was requested for location on the night of the census.
Face-to-face interviews are carried out with a large sample, over 300,000, of households, to check coverage and estimate under-enumeration (numbers of households and persons missed by the census).

Data collected Data is collected on individuals and on households. The exact data set varies from census to census. Ethnicity data were first collected in 1991, and the ethnic group classifications were changed for the 2001 census. Areas currently collected include the following.

demography: age, sex, ethnic group, country of birth, religion, marital status, population mobility. In 2011 the expectation is that nationality will be added. health: general health status, limiting long term disability, provision of unpaid care social class and occupation: economic activity status, occupation, industry. From these, socio-economic classifications are developed. In 2011 the expectation is that income will be added. education: level of qualifications achieved.

For households:

household size and structure number of rooms type of tenure amenities lowest floor level access access to a car or van method of transport to work.

Methods of administration in Scotland and Northern Ireland differ from England and Wales. Responsibility lies with the General Register Office for Scotland and the Northern Ireland Statistics and Research Agency. How results are analysed Households are aggregated into postcodes, the key constituent unit. Each residential postcode includes about 17 households. Reference files produced by collaboration between the Royal Mail, Ordnance Survey, and ONS link postcode to geographical coordinates, and to each larger physical and administrative structure (current or past) of which they are a part.

Up to 1991 the basic census aggregate unit for analysis was the Enumeration District (ED), the caseload for a single enumerator, but problems were experienced regarding unevenness of size.
In 2001 these were supplanted by a new category, the Output Area (OA).
These are roughly 125 households, and as compact and homogenous as can be derived, where possible following natural and administrative boundaries.

These, in turn, may be aggregated for analysis and publishing purposes into Super Output Areas (SOA), comprising one or more Output Area. Data is analysed by means of cross-tabulations of census variables at OA level, which can be aggregated to SOA, Electoral Ward, Local Authority level etc.

All the way to the entire country. OAs have the advantage over the old EDs (Enumeration Districts) that they are based on Census Geography and designed to be helpful to the analysis of the census, whereas EDs were based on an administrative geography, designed to be helpful for splitting the work of enumeration officers.

How the results are disseminated Large datasets containing ‘key statistics’ for the whole country are available from ONS on CD-ROMs on request. Small area data is available on-line from the ONS and Neighbourhood Statistics websites, Access may also be provided via some academic websites, though these may only be accessible to a limited range of users.

There is also a computer analysis suite, SASPAC, which includes both complete small area statistical data and software for analysis and presentation.
Look-up tables from OAs to higher units, and OA and urban & settlement boundary files for use in geographical information systems are available on CD or DVD from ONS, generally without charge.

Issues of confidentiality Data supplied on census returns are considered absolutely confidential. No form of analysis or presentation is performed or permitted that would enable any individual to be identified, either directly from census data or when census data is viewed in combination with other available sources of data.

ONS operates a strict policy of disclosure protection that applies to successive unit aggregates. As a general rule, any cell containing fewer than six persons must either be suppressed or combined with another small cell. This issue can be the factor that determines which geographical level is chosen for release of data.

Uses

resource allocation. health, educational, transport and housing planning. the denominator for health and other population statistics. analyses of population trends on a wide range of areas: for example health, illness. describing deprivation: Townsend, Jarman and Carstairs deprivation scores are all Census based. The index of multiple deprivation (IMD2004) assigns a deprivation score to each super output area (SOA) and local authority in England. SOAs are made up of groups of output areas. IMD2004 uses Census data to estimate population denominators.

Strengths

it is the most complete source of information about the population because it aims to include everyone. the results of the census are considered the nearest there can be to a gold standard national population. data is collected at one time.

Weaknesses

expensive (2001 Census cost approximately £250 million). criticisms of the Census include a tendency to undercount children, young men, homeless people, and members of the armed forces. In 1991, it was estimated that 10% of men in their 20s and 8% of people over 85 were missed. In 2001, most of the criticisms related to possible undercounting of inner city populations. only undertaken every 10 years. self reporting – accuracy difficult to assess. The elderly tend to overstate their age or round to the nearest five years, divorced men tend to report that they are single. ethnicity not added until 2001. the data can take a long time to be released. take care when interpreting results, especially at small area level when the data will not be so robust.

There may be systematic bias in the census process. In 1991 the enumeration omitted all homeless people. In 2001 the count of young men was substantially lower than expected, which may relate to a cohort who wished to be unknown for tax registration reasons.

Members of the armed forces may be omitted.
Some questions may be intentionally mis-answered: in the mid 20th century there was concern about deliberate misreporting of age by women, and in 2001 there was an unsuccessful, nation-wide campaign to get the fictitious Jedi Knights recognised by the census as a religion.

Exeter data Another example of a source of demographic data in England, is the Exeter database, managed by the National Strategic Tracing Service, Description The Exeter database stores information at individual patient level, on patient registration with general practitioners.

NHS Number name address postcode sex date of birth place of birth GP and GP Practice patient is registered with PCT of where the patient is registered

Uses

the main purpose of the Exeter system was to pay GPs, on the basis of list capitation. for tracing people as they move and register with a new GP. for providing GPs with a register. deprivation of registered patients at ward level is also factored in when calculating primary care resource allocation. for recording national adult cancer screening programmes data. for understanding local populations and to inform practice based commissioning.

Strengths Crucial for practice profiling by practice clusters, PCTs and public health observatories. Postcodes enable determination of local authority of residence. Local authorities do not have equivalent databases of their residents, and in collaborative work between NHS and LAs, the picture of the population that Exeter makes available can be enormously useful.

Weaknesses GP lists are inflated on average by 5.7%, due to mobility among young adults and delays in removing list members after death or emigration. Vulnerable populations such as homeless people, asylum seekers, travellers, and some migrant workers tend not to be registered with GPs so are missing from the Exeter system.

Place of birth, which might be useful in ethnic analyses, is a free text field, and may vary from ‘home’ to country to detailed address. This covers factors such as age, sex, migration patterns, ethnicity, marital status in populations and how it influences health.

What are demographics examples?

Demographic Survey Questions: Why & How to Ask Learn how background characteristics of a determined audience influence consumer sentiment and behaviors. Where do you live? What do you do? How much do you earn? Pardon the personal questions, but gathering demographic information from questions like these is a great way to better understand your audience.

Demographic information allows you to better understand certain background characteristics of an audience, whether it’s their age, race, ethnicity, income, work situation, marital status, etc.
By asking demographic questions in surveys, you can gather demographic information about current and potential customers at scale, and in turn, help you design a strategy to reach the right clients.

What’s the definition of demographic survey questions? And more importantly, how should you use them in your surveys? Get answers to these questions and more in this article, with detailed tips for implementing them, and tools to analyze demographic information.

You’ll also find specific sample survey questions and demographic examples that you can apply in your own questionnaire. It’s best to ask demographic questions if the information is necessary for your research. Try to avoid including the basic questions like age, race, gender, and marital status that many respondents might be familiar with unless it’s absolutely necessary.

While it’s great to establish a baseline demographic, you also want to avoid survey fatigue, where respondents grow tired of answering too many questions. Always build your questionnaire with the objective of providing relevant insights. Whether you think demographic questions should be placed at the beginning or end of a questionnaire depends on how sensitive the question is.

For instance, if you need to know your audience’s income level, then it’s probably best not to lead with that question. But if you need to know the respondent’s age, that information is less likely to be as sensitive and can be placed at the beginning of your survey along with the name–unless you’re conducting an anonymous survey.

Marketers are one group of professionals who have a lot to gain from asking demographic questions. The more they know about their target population, the higher the chances their messaging will resonate with their desired audience. Think of how different your marketing efforts would be if you knew that most of your target population is composed of married men in a high-income bracket rather than single female college students.

Or what if you were aiming for male retirees in California instead of female executives in the Midwest? Knowing a little about your target audience can make a big difference. This kind of information is useful in many scenarios: You can benefit from it when developing products, measuring ad effectiveness, providing health services, understanding public opinion—even,

Anyone—regardless of their sector or industry—can benefit from finding relevant information about their audiences with SurveyMonkey demographic surveys. The questions from SurveyMonkey’s demographic survey templates allow you to segment audiences on the basis of income, gender, location, and other factors.

To find several use-cases for running demographic research. A represents your buying audience. With a buyer persona, you’re generalizing who your ideal customer is along with their likes, dislikes, and buying habits. Demographic questions allow you to find trends in the market that can help you reposition your business to remain relevant.

For instance, if sales drop, demographic data can tell you if you’re priced too high for a particular group. Delving into the psychology of a target audience can help you know your audience better. The right experience management platform can inform you why people prefer one brand over another.

Using demographic questions helps you target the right buying audience.
For instance, you might discover women prefer your product more than men.
This information could be very helpful if you intended to market to men.
Demographic information examples include: age, race, ethnicity, gender, marital status, income, education, and employment.

You can easily and effectively collect these types of information with survey questions. Now, what do all these examples have in common? They’re all concrete characteristics that help narrow down which market segment the people in your target audience best fit into.

That means you can split a larger group into subgroups based on, say, income or education level. Demographic questions are key to this process, but why do market segmentation in the first place? SurveyMonkey has many expert-designed survey templates you can use straight out of the box, or as a reference to build your own customized questionnaire.

You can also use the certified questions available in the, which is a great option in case you need to insert just a few demographic questions in a broader survey—a pretty common practice. The following are some examples of good demographic survey questions: Which category below includes your age?

17 or younger
18-20
21-29
30-39
40-49
50-59
60 or older

Are you White, Black or African-American, American Indian or Alaskan Native, Asian, Native Hawaiian or other Pacific Islander, or some other race?

White
Black or African-American
American Indian or Alaskan Native
Asian
Native Hawaiian or other Pacific islander
From multiple races
Some other race (please specify)

Pro tip: For demographic questions like the last one, it’s a good idea to add an “Other (please specify)” answer option. This type of answer option gives respondents a text box to self-identify.

Female
Male
Other (specify)

Note that the last question requires a text box for the respondent to self-identify. Are you now married, widowed, divorced, separated, or never married?

Married
Widowed
Divorced
Separated
Never married

What is the highest level of school you have completed or the highest degree you have received?

Less than high school degree
High school degree or equivalent (e.g., GED)
Some college but no degree
Associate degree
Bachelor degree
Graduate degree

Which of the following categories best describes your employment status?

Employed, working 1-39 hours per week
Employed, working 40 or more hours per week
Not employed, looking for work
Not employed, NOT looking for work
Retired
Disabled, not able to work

How much total combined money did all members of your household earn in 2010?

$0 – $9,999
$10,000 – $19,999
$20,000 – $29,999
$30,000 – $39,999
$40,000 – $49,999
$50,000 – $59,999
$60,000 – $69,999
$70,000 – $79,999
$80,000 – $89,999
$90,000 – $99,999
$100,000 or more

Are your living quarters owned or being bought by you or someone in your household, rented for cash, or occupied without payment of cash rent?

Owned or being bought by you or someone else in your household
Rented for cash
Occupied without payment of cash rent

What language do you mainly speak at home?

English
Spanish
Chinese
French
Some other language

How many children are you parent or guardian for that live in your household (aged 17 or younger only)? Where do you currently get your news about state politics?

Television
Radio
Newspaper – hard copy
Newspaper – online
Magazines – hard copy
Magazines – online
Internet blog
Internet news site
Other (please specify)

Do you identify with any of the following religions? (Select all that apply.)

Protestantism
Catholicism
Christianity
Judaism
Islam
Buddhism
Hinduism
Native American
Inter/Non-denominational
No religion
Other (please specify)

Looking for an audience to send surveys to? Our product includes these attributes and more, so you can send your survey to the right people. One of the most commonly asked demographic questions is about age range. Age is sometimes a necessary piece of information in market research segmentation, medical research, customer identification, and more.

Depending upon your research, age range may be vital in understanding your data and being able to use it. For example, if you’re studying consumer preferences and behaviors in regard to music streaming services, survey respondents in their teens and 20s will likely answer your survey questions differently than older respondents.

Determining your respondents’ age ranges will expand your understanding of your target audience and allow you to analyze similarities and differences between the different age ranges. Because age can be a sensitive issue, follow these tips for asking your survey respondents age-related questions:

Include a statement in your survey instructions that explains why you’re asking for their age demographics. This will let them know the question is coming, and they will understand the context of the sensitive question.
In your survey instructions, inform participants how you will use the information they provide, including demographics. Just provide a brief overview. This is also a good place to explain how you’ll protect their privacy.
Place age range and other demographic questions at the end of the survey. They’ll feel less invasive to participants if they aren’t asked at the beginning of the survey.

Trying to figure out how to determine age ranges for survey questions? There are many ways to list age group ranges for surveys. Some researchers prefer to create sets of five or ten-year intervals, while others ask by generation (Baby Boomers, Millennials, Gen X, Gen Z, etc.).

Think about your Every survey starts when a goal is set. Looking at your main objective makes it easier to determine which demographic questions you will need to include.
but only include the demographic questions you need. Don’t overload your questionnaire, or you’ll risk inducing in your respondents.
Be mindful of your audience. Keep phrasing respectful in demographic questions, since many of them deal with matters of personal identity like gender, race, ethnicity, etc.
Know when to get personal. Just like an in-person conversation, first establish rapport with your respondent, then ask about personal matters. Read more on this post about,
Don’t let numbers overlap. As in the income question example above, make sure that no two responses include the same number. For example, if one age bracket covers 50 to 59 years old, make sure the next one starts at 60—not at 59.
Make responses anonymous. Many people are sensitive about offering their personal information. Demographic information examples where this can ring true, include: income level, employment status, race, and ethnicity. If you’re surveying for broad demographic patterns or trends, consider making responses anonymous—and be sure to let your respondents know that’s the case.
Explain the purpose of your survey. In a brief introduction, tell your respondents how you’ll use the information. For example: “We want to know more about our customers and what they want. This information will help us put together the right mix of products and services to ensure your satisfaction.”
Make your survey as accessible as possible. Reach as many people as possible. All of SurveyMonkey’s survey designs are accessible by U.S. Section 508 standards, and you can deliver them online in a variety of ways.
Be brief. Shorter surveys are easier for respondents to complete. Let them know how long yours will take.

How do I find my demographic?

The Census Bureau has ample demographic and socioeconomic data by race and ethnicity, and it’s all available in our data platform, data.census.gov.

What is demographic data of a patient?

Patient demographic data refers to all of the non-clinical data about a patient, including: name, date of birth, address, phone number, email address, sex, race, etc.

Why do you collect demographics?

What do I say to people when they ask why we’re asking for information on certain demographics e.g. ‘Why is it relevant that you know what gender I am’? – Healthwatch Tower Hamlets will be leading a couple of workshops in June to gather ideas and best practice from the network about how to gather this information.

What are the tools of demography?

The Tools of Demography Features | Welcome Page Count. The absolute number of a population or any demographic event occurring in a specified time period (for example, 1,228,000 live births in Japan in 1990). The raw quantities of demographic events are the basis of all other statistical refinements and analyses.

Rates. The frequency of demographic events in a population in a specified time period (for example, birth rate: 17.6 live births per 1,000 population in Cuba in 1989). Rates tell how frequently an event is occurring – how common it is. Crude rates are rates computed for an entire population. Specific rates are rates computed for a specific subgroup, usually the population at risk of having the event occur (for example, general fertility rate; births per 1,000 women ages 15-49 years).

Thus, rates can be age-specific, sex-specific, race-specific, occupation-specific, and so on. Ratio. The relation of one population subgroup to another subgroup in the same population; that is, one subgroup divided by another (for example, sex ratio: 102 males per 100 females in Turkey in 1989).

Proportion. The relation of a population subgroup to the entire population; that is, a population subgroup divided by the entire population (for example, the proportion urban: 26.7 percent of the population of India was classified as urban in 1989). Constant. An unchanging, arbitrary number (for example, 100 or 1,000 or 100,000) by which rates, ratios, or proportions can be multiplied to express these measures in more understandable fashion.

For example, 0.0176 live births per person occurred in Cuba in 1989. Multiplying this rate by a constant (1,000) gives the same statistic in terms of 1,000 people. This is a clearer way of expressing the same thing: There were 17.6 births per 1,000 population.

Most rates are expressed “per 1,000 population.” In the demographic formulas, ” K ” means constant.
Cohort Measures.
Statistics that measure events occurring to a cohort – a group of people sharing a common demographic experience who are observed through time.
The most commonly used cohort is the birth cohort – people born in the same year or period.

Other kinds of cohorts include marriage cohorts and school class cohorts. Period Measures. Statistics that measure events occurring to all or part of a population during one period of time – “taking a snapshot” of a population, in effect (for example, the death rate of the entire Canadian population in 1990).

What are the 8 characteristics of demographics?

Segmentation by Demographics – Demographic characteristics are easy to identify. These include qualities such as age, gender, family status, education level, income, occupation, and race, to name a few. Biotechnology products targeting certain physician group practices may include demographic characteristics such as the practice specialty, the number of physicians in a practice, the number of patients seen per day/week/month/year, and the age of the practice and of the physicians.

What are 5 examples of demographic characteristics?

“The term demographics refers to particular characteristics of a population. The word is derived from the Greek words for people ( demos ) and picture ( graphy ). Examples of demographic characteristics include age, race, gender, ethnicity, religion, income, education, home ownership, sexual orientation, marital status, family size, health and disability status, and psychiatric diagnosis.” Salkind, N.J.

What are the 4 major demographic processes?

Such changes, which may be identified as natality, mortality, territorial movement (migration), and social mobility (change of status).’

What are the big three of demographics?

© Dmytro Varavin/iStockphoto.com Demography is the science of populations. Demographers seek to understand population dynamics by investigating three main demographic processes: birth, migration, and aging (including death). All three of these processes contribute to changes in populations, including how people inhabit the earth, form nations and societies, and develop culture.

What is demographics examples?

Demographic information allows you to better understand certain background characteristics of an audience, whether it’s their age, race, ethnicity, income, work situation, marital status, etc.
By asking demographic questions in surveys, you can gather demographic information about current and potential customers at scale, and in turn, help you design a strategy to reach the right clients.

You’ll also find specific sample survey questions and demographic examples that you can apply in your own questionnaire.
It’s best to ask demographic questions if the information is necessary for your research.
Try to avoid including the basic questions like age, race, gender, and marital status that many respondents might be familiar with unless it’s absolutely necessary.

To find several use-cases for running demographic research.
A represents your buying audience.
With a buyer persona, you’re generalizing who your ideal customer is along with their likes, dislikes, and buying habits.
Demographic questions allow you to find trends in the market that can help you reposition your business to remain relevant.

Using demographic questions helps you target the right buying audience.
For instance, you might discover women prefer your product more than men.
This information could be very helpful if you intended to market to men.
Demographic information examples include: age, race, ethnicity, gender, marital status, income, education, and employment.

17 or younger
18-20
21-29
30-39
40-49
50-59
60 or older

Are you White, Black or African-American, American Indian or Alaskan Native, Asian, Native Hawaiian or other Pacific Islander, or some other race?

White
Black or African-American
American Indian or Alaskan Native
Asian
Native Hawaiian or other Pacific islander
From multiple races
Some other race (please specify)

Female
Male
Other (specify)

Note that the last question requires a text box for the respondent to self-identify. Are you now married, widowed, divorced, separated, or never married?

Married
Widowed
Divorced
Separated
Never married

What is the highest level of school you have completed or the highest degree you have received?

Less than high school degree
High school degree or equivalent (e.g., GED)
Some college but no degree
Associate degree
Bachelor degree
Graduate degree

Which of the following categories best describes your employment status?

Employed, working 1-39 hours per week
Employed, working 40 or more hours per week
Not employed, looking for work
Not employed, NOT looking for work
Retired
Disabled, not able to work

How much total combined money did all members of your household earn in 2010?

$0 – $9,999
$10,000 – $19,999
$20,000 – $29,999
$30,000 – $39,999
$40,000 – $49,999
$50,000 – $59,999
$60,000 – $69,999
$70,000 – $79,999
$80,000 – $89,999
$90,000 – $99,999
$100,000 or more

Are your living quarters owned or being bought by you or someone in your household, rented for cash, or occupied without payment of cash rent?

Owned or being bought by you or someone else in your household
Rented for cash
Occupied without payment of cash rent

What language do you mainly speak at home?

English
Spanish
Chinese
French
Some other language

How many children are you parent or guardian for that live in your household (aged 17 or younger only)? Where do you currently get your news about state politics?

Television
Radio
Newspaper – hard copy
Newspaper – online
Magazines – hard copy
Magazines – online
Internet blog
Internet news site
Other (please specify)

Do you identify with any of the following religions? (Select all that apply.)

Protestantism
Catholicism
Christianity
Judaism
Islam
Buddhism
Hinduism
Native American
Inter/Non-denominational
No religion
Other (please specify)

Depending upon your research, age range may be vital in understanding your data and being able to use it.
For example, if you’re studying consumer preferences and behaviors in regard to music streaming services, survey respondents in their teens and 20s will likely answer your survey questions differently than older respondents.

Include a statement in your survey instructions that explains why you’re asking for their age demographics. This will let them know the question is coming, and they will understand the context of the sensitive question.
In your survey instructions, inform participants how you will use the information they provide, including demographics. Just provide a brief overview. This is also a good place to explain how you’ll protect their privacy.
Place age range and other demographic questions at the end of the survey. They’ll feel less invasive to participants if they aren’t asked at the beginning of the survey.

Think about your Every survey starts when a goal is set. Looking at your main objective makes it easier to determine which demographic questions you will need to include.
but only include the demographic questions you need. Don’t overload your questionnaire, or you’ll risk inducing in your respondents.
Be mindful of your audience. Keep phrasing respectful in demographic questions, since many of them deal with matters of personal identity like gender, race, ethnicity, etc.
Know when to get personal. Just like an in-person conversation, first establish rapport with your respondent, then ask about personal matters. Read more on this post about,
Don’t let numbers overlap. As in the income question example above, make sure that no two responses include the same number. For example, if one age bracket covers 50 to 59 years old, make sure the next one starts at 60—not at 59.
Make responses anonymous. Many people are sensitive about offering their personal information. Demographic information examples where this can ring true, include: income level, employment status, race, and ethnicity. If you’re surveying for broad demographic patterns or trends, consider making responses anonymous—and be sure to let your respondents know that’s the case.
Explain the purpose of your survey. In a brief introduction, tell your respondents how you’ll use the information. For example: “We want to know more about our customers and what they want. This information will help us put together the right mix of products and services to ensure your satisfaction.”
Make your survey as accessible as possible. Reach as many people as possible. All of SurveyMonkey’s survey designs are accessible by U.S. Section 508 standards, and you can deliver them online in a variety of ways.
Be brief. Shorter surveys are easier for respondents to complete. Let them know how long yours will take.

Not only makes it easy to find people who will take your survey, it also eliminates the need for them to even answer demographic questions. How? Well, you can send your questionnaire to a selected group of respondents based on the demographic targets you want to reach. SurveyMonkey Audience knows who is taking the survey and therefore it can automatically pipe in five types of demographic information (gender, age, household income, device used to take the survey, and location) directly into your results.

Now that you’ve seen what sample demographic questions actually look like, you can check out some ready-to-use demographic survey templates. The following are templates, that include demographic survey questions, straight from the minds of SurveyMonkey’s expert survey methodologists: * Please note that some demographics templates are available in English only at this time.

View, Discover the makeup of your school community with 16 basic demographic questions about gender, income, race, relationship to student, and more. View,
Learn more about the companies on your customer list with this 10-question survey that asks when the company was founded, where it’s headquartered, number of employees and locations, and more.

What is demographics in business?

What are Demographics? – Demographics refer to the socio-economic characteristics of a population that businesses use to identify the product preferences and purchasing behaviors of customers. With their target market’s traits, companies can build a profile for their customer base. They can determine their key customers or target market and create marketing materials, Demographics also affect other business factors such as pricing, packaging, and service offers. When marketing campaigns are aligned with the demographics of customers, sales will likely increase.

What is another word for demographics?

synonyms for demographics – Roget’s 21st Century Thesaurus, Third Edition Copyright © 2013 by the Philip Lief Group. On this page you’ll find 7 synonyms, antonyms, and words related to demographics, such as: enumeration, poll, demography, statistics, population tally, and stats. QUIZ Don’t Go Retrograde On Your Word Of The Day Quiz Streak! START THE QUIZ